Kent Complete – Automotive Product Assortment Campaign

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Kent Automotive features a vendor managed shop setup with essential parts that they call Kent Complete. To help communicate the features and benefits of this product, I was tasked to create a catalog, a launch flyer, and a few other items in the campaign. I worked with the product team to gather all the necessary product details and then designed a clean layout that would visually show what auto parts were included in the bins. The resulting campaign helped lift sales on the product and build awareness.

Kent Complete Catalog Cover

Catalog Cover – Kent Complete Body Hardware and Electrical Assortment Catalogs 2016. CLIENT: Kent Automotive. INVOLVEMENT: Creative concept development

Flyer Kent Complete

Flyer – Kent Complete Body Hardware and Electrical Assortment Catalogs 2016. CLIENT: Kent Automotive. INVOLVEMENT: Creative concept development