A LinkedIn company page has become an important part of talent recruiting. It also helps showcase the company’s brand and what they do. So in conjunction with the HR department I created a graphics to help make the Lawson Products profile stand out.
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An exciting achievement was winning a Graphic Design USA national award for my FalconGrip Gloves packaging design. This award gets over 8,000 entries each year from every industry and only 15% of those received this honor. So needless to say I was very pleased to hear that I would be […]
FalconGrip Gloves Packaging Design – Graphic Design USA Award Winner
I like to keep in mind how the projects I work on will empower my Company’s sales force and improve sales. One example this year was that I helped create a flyer and direct mail piece to promote Lawson Products’ booth at the 2014 Mid-South, Farm & Gin Show. Later, […]
Farm Show Flyer Success Story
Lawson Products is a proud supporter of Avenues to Independence, a non-profit organization that provides homes, jobs and community living programs to Chicago area adults with physical, intellectual, and other developmental disabilities. I am always so pleased to participate in Lawson’s support of this organization by designing an insert for […]
Playbill Insert for Avenues to Independence Event
To liven up the Lawson Products Monthly Specials I designed this March Madness basketball and a hockey sports themed banners.
Sports Themed Monthly Specials Promotional Flyers
I developed this design for a new multipanel tradeshow booth for Lawson Products. It includes a three panel backdrop and podium.
Lawson Products Tradeshow Booth Design
Kent Automotive provides its customers with an electronic interface which helps them turn their parts “cost center into a profit center.” I created a new logo for this brand and designed the layout of the website.
Kent Automotive PROS Profit Enhancement Tool – Logo and Website ...
As the Creative Design Manager at Lawson Products I’ve had the unique challenge of managing the company’s two main brand names. There is Lawson Products, the parent company which focuses on MRO products, and it’s division Kent Automotive, which focuses on the auto industry. Each brand has it’s own unique […]
Managing Similar Content Through Multiple Brand Names and Design Styles
Working with my managers in the marketing department I revamped the design of the Lawson Products Corporate Brochure. This is the main document sales representatives use to introduce the company. I brought a strong industrial look and feel to the piece that corresponds perfectly with the messaging “Partner with the […]
Lawson Products Corporate Brochure ReDesign
A senior fleet segment manager at Lawson Products wanted to pass on important knowledge and experience about the fleet industry to the Lawson sales force. He wanted to show how a tractor trailer truck had different “product regions” all over the vehicle that Lawson could help service. I recommended that […]